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Why You Should Promote Your Motorcycle Lessons

posted Feb 20, 2018, 9:04 PM by Silvio Vincini   [ updated Mar 25, 2018, 12:47 AM]

How To Promote Motorcycle Lessons

At MTWS, we provide professional motorcycle lessons to riders here in Perth. Our lessons can be found in many ways; through our website, on Google, our Facebook page, and even through customer referrals. To cut a long story short, we do a good job in getting our name out there and promoting our lessons.

As a motorcycle school, it’s crucial that people in your area see you as a professional instructor and someone who specializes in a specific industry. This allows you to be seen as the “go-to” person when someone needs a specific service or solution.

In this blog post, we will discuss why you need to promote your motorcycle lessons and how to do so.

Social Media

Almost everyone today uses social media. In fact, those who don’t own a Facebook account are seen as dangerous, crazy right? The point is everyone is active on a social platform, meaning you can reach them through these channels.

Our Facebook page contains regular updates from out motorcycle school, reviews, motorcycle news and our latest blog posts. This gets our name out there and engages our audience with our brand.

The first thing to do is set up a Facebook or social media account that you know your audience is active on. Create the account and start targeting that audience with promotions and why they should choose you as a motorcycle instructor. In 2018, it’s crucial for a business to be active on social media and engaging with their target market. Besides, setting up an account is free! But it does take work and you may need to put money towards advertising but the point is getting started.

facebook page

Build a Website

There’s one thing every business needs in 2018, and that’s a website. You absolutely need a website that people can visit to see what services or products you offer. Our website is updated regularly and is highly visible on Google because we know many people search for motorcycle lessons in our area which is why we have put time on our site.

A website does cost but it’s worth an investment. Before putting the resources into building a website consider the following, will you need a web designer to help you? Or an SEO consultant to get your website seen? All these factors cost money so consider them beforehand.

Another reason to have a website is that it makes you look professional. A potential customer needs to see you as someone who is serious and professional before they will go ahead and work with you. A modern, user-friendly website helps convey a professional business and will help you attract a larger market.

Make Connections in Your Industry

Making connections can prove to be beneficial in the long run. Join motorcycle forums in your community as well notable nationwide forums and become familiar with those who contribute on the form. If you form connections with contributors in other countries, explore the possibility of collaborating in some form, perhaps by producing a guest blog post for their site and vice versa.

At the end of the day, how you promote anything can be detrimental to success. So get the word out there, and let people you know you provide motorcycle lessons.

Motorcycle Training Perth

Are you looking for motorcycle lessons in Perth? At MTWS, we provide 1-on-1 motorcycle training to ensure you have the required skills to excel in motorbike riding. Contact us today for more information or book a lesson now.